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What Is The Magic Behind the Mediterranean Diet’s Success? (Plus A Book Giveaway)

MattAndJulieanna

When it comes to health, I believe joy is the key to sustainability.

Plant-strong works long-term because it’s not about restriction, deprivation, counting calories or other forms of socially accepted self-torture we like to call dieting.

Instead we can celebrate awesome nutritious meals and delectable dishes that are made of super fresh, vibrant, wholesome, and nurturing ingredients.

We don’t have to give up comfort food, dessert, snacks, treats, or the enjoyment and satisfaction of a hearty delicious meal.

Instead, we can “trade up,” exchanging unhealthy options for a version that supports our desire to live a healthier life.

And this helps cultivate the right relationship with food as a wonderful and important piece a balanced, joyful, and fun-filled life.

Which is why I’m so excited to share Julieanna Hever’s new book The Vegiterranean Diet with you today.

Julieanna is a nutritionist, best-selling author, and has been featured on the Dr. Oz Show among many other noteworthy accomplishments.

Her material is always extremely well-researched and succinctly presented, and she has a special gift for condensing a ton of information into one or two easy take aways.

The Vegiterranean Diet is all this and more, but what I loved most was how she channels the culture of the Mediterranean to share her passion not just for health, but for life.

Picture long dinners shared amongst friends, celebrating life, food, and friendship with beautiful ocean views.

In order to stay on plan long-term, we have to make things fun, delicious, abundant, joyful, and just a touch indulgent. This book is just the catalyst we need.

I had the privilege of interviewing Julieanna about her new book, and I know you’ll love her approach as well as the facts.

Watch The Interview And Learn:

  • (2:53) What it is exactly that makes the Mediterranean Diet so health promoting.
  • (4:15) The role of olive oil in the diet and how it affects weight loss.
  • (5:26) How loving food is an integral part of overall health.
  • (10:20) Is there one magic pill or silver bullet for health? What does it really take to get healthy?
  • (12:10) The inspiration for the 66 recipes in The Vegiterranean Diet
  • (15:55) Why Julieanna’s parents staged an intervention and took her to a steak house!

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 Show Notes:

Enter to win a copy of The Vegiterranean Diet

Julieanna’s publisher Da Capo Press was kind enough to offer two free copies of her book to our community.

I’ll be randomly selecting two recipients and notifying the winners on Tuesday January 6th, 2015.

UPDATE: The deadline is now closed. Congratulations to our winners Rachel and Karen!

Here’s how to enter:

  1. Sign up for the email list using the form below. If you are already subscribed, you do NOT have to subscribe again.
  2. Leave a comment below letting me know what inspires you to eat more plants. What is your goal? Your dream?

*Note: Only open to residents of the US and Canada


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Matt Jager is a wellness activist, yogi and co-founder of True Wellth. His life mission is to transform the healthcare and food system in this country, so that every single person has access to the tools and support they need to look and feel their best, control their health, own their happiness and revolutionize their well-being.